Wednesday, August 16, 2006

Campaign free google ranking!

Here is an excerpt from a very useful article about page rank and linking. To read the rest of the very detailed article please visit: http://www.iprcom.com/papers/pagerank/

This article leads me to the assumption that how I initially wanted to carry out this campaign may need very much re-thinking. We will be able to do something to get our rankings up thought because I will have a solution it just may take longer since the solution needs to be helpful and have a long lasting affect.

Here is what they write:

Give away something usefulwww.phpbb.com has a Toolbar PR of 8/10 (at the time of writing) and it has no big money or marketing behind it! How can this be? What the group has done is write a very useful bulletin board system that is becoming very popular on many websites. And at the bottom of every page, in every installation, is this HTML code: Powered by phpBB The administrator of each installation can remove that link, but most don’t because they want to return the favour… Can you imagine all those millions of pages giving a fraction of a vote to www.phpbb.com? Wow! Principle: Make it worth other people’s while to use your content or tools. If your give-away is good enough other site admins will gladly give you a link back. Principle: it’s probably better to get lots (perhaps thousands) of links from sites with small PR than to spend any time or money desperately trying to get just the one link from a high PR page.

Blog 2 you Later!

Good Morning Boutique Moms!

Good Morning! I am so excited that so many of you have emailed me and Susan to let us know you will also take a stand against these places that are charging tons for text ads and against the top 100 lists that have resulted in zero sales for most of us. I'd like to take the time to address some of your questions, but my friend will be posting detailed answers later today. If she can't get to it I will try my best at putting all her great knowledge into words that I can understand and that you can also grasp. Also being new to this I am learning all about how search engines work and how linking is important but what is most important is how we write our content for our sites. She, understands the mechanics of this better and she will be giving us the abswers to the questions. Most of you are asking how this is going to work. Essentially this is should work like one huge link exchange, instead of each of us putting in 100+ new links into our site by hand one link at a time, we will be adding one page with keywords that point to the site associated to that keyword. Each of us will get at least one keyword or phrase on that page that will point to our site(s). So, please please guys don't go crazy adding my banners to your sites. NOT what I wanted. I am not trying to get press for my store or the blog. Wait until we get more people contacted and when we compile the list with keywords we will contact you again about what we need. Just keep tuned to the blog and our emails. I am sorry boys are going crazy I will continue later!

Monday, August 14, 2006

Let's beat them at their own game!!!

Recently, I have gotten several emails about advertising on Top 100 sites or sites that specialize in boutique directories. Some of these solicitation proclaimed to be wonderful deals and they fell just short of saying they were doing me a huge service. What these solicitation should actually say how much they are trying to screw me out of my hard earned money that could be better spent on my own business or family. I am not mentioning who these greedy moms are but the "deal" was for a list of 100 words that were being sold for $50 each to the first bidder for one year. If 100 people really give this person $50 each she will bring in $5000 and for what? What is she really providing you? The possibility of maybe attracking traffic to your site?

I understand the mechanics behind this thinking. We all know how search engines rank us, that we need links, links connected to our keywords/phrases, we know it is hard work getting visitors just to our sites. We also know that converting visitors into window shoppers into buying customers is very hard. I have since I started my site tracked each and every visitor that comes to my site from a 100 list, ad blog, or web directory. Not one of these visitors has become a paying customer. I have also spoken to many moms who have also paid for these pricy ads and most of them have had the same results, nothing!

So, my proposal to all of you boutique owning moms is let's beat them at their own game! Instead of one or two lists where you have to pay $50 for just one key word how about 100 of these lists for free! There is no catch you only have to do a few things. I have a few moms who are willing to help me put together these lists because they too are fed up with expensive ads that result in nothing.

Okay, so what do you have to do? Send me your site name and up to five keywords you'd like to claim. We will work on a first come first served basis. That way it is fair and that is why I need five choices from you. If your keywords are taken I will contact you via email to see if you can come up with one not yet taken.

September 15th will be the cut off date for keyword submissions. Me and the other moms will make the HTML page and send it to you. You then have to upload it to your site but not part of your store. Into the Cpanel and we can even help you match your site look or you can use the template we design. If we get 100 boutique moms to get on board then we have at least 100 lists out there all on sites that are constantly being crawled and indexed by search engines. That is more than beating them at their own game!

I am a huge proponent of moms helping moms. That is why I am not into just one mom making 5 grand off other moms who are all trying to make do and make better lives for their children. We'd all like to have an extra 5 grand, believe me I would but for me my integrity and sleeping well at night is worth far more than that. The best way to shut down these operations like blogs that charge $85 dollars a month for a banner ad is to stop giving them our money and finding our own ways of helping one another. DON'T give anyone money for nothing!!! Don't exploit yourself! And don't buy crap ads on top 100 lists that are being auctioned on eBay!!!

So, if you are interested write me an email the email address is advertising@boobba-baby.com! This is and will remain free!!! Also, if you'd like to be part of a board of boutique moms I am creating contact me.